Marketing Restaurant Online

What is Youtube ?

Youtube is another social media online video sharing site where anybody from any where
in the world with internet access  can upload the video and share with their friends, family, or customers and virtually to everyone interested.

What is a Restaurant Youtube Marketing ?

Restaurant Youtube Marketing is a process of marketing your restaurant using Youtube video sharing site whether you choose for sponsored video advertising or free advertising by organic search result when someone finds your restaurant though Google or Youtube.

How can you promote your  restaurant on Youtube online video ?

Watch the video where Product Manager Matthew Liu explains how you can you use Sponsored Videos to promote your videos on Youtube.

The idea here is promote your restaurant on Youtube online video sharing site. First you can  create some sort of short video of your restaurant. It could be with your chef cooking the signature dishes with his acrobatic skills to make those online viewers salivate and come running to your restaurant or it could be a funny video with one of your staff in the restaurant that would make those online or mobile viewers laugh to cry and cannot help but email those videos to all their friends. Right there, it is a viral marketing that is more powerful than the yellow pages, newspaper, radio and TV advertisement combined.

Then the next step would be to load up the video in Youtube by logging into youtube.com . You can either log in with your Google email account or if you don’t have you can sign up by going to https://ads.youtube.com/

Now you will have to create ad campaign with the key words that is related to your video. For example you can add the Best Italian Food in Atlanta, or Authentic Italian Restaurant in Atlanta assuming the video is about your Italian food or Restaurant. You can create your own budget for pay per click advertisement campaign. That means when new potential customers view the video, then only you pay. It is more effective than those expensive and ineffective mass media TV advertisement. You can have a budget of $ 25 per day or $100 per month or what ever amount you think is appropriate. This gives you control over not only your marketing dollar but also control over quality lead that might generate offline customer to your restaurant.

This is a great opportunity especially for all the small independent restaurants because it provides a leverage to have online video advertisement to even battle those big chain restaurant that have been enjoying the luxury of big television network access with their big pocket. Now the Youtube sponsored video advertising  will level the plain field of video marketing by democratizing the video advertising not only to the big chains but also  to small restaurants and all the businesses.

So I would encourage you to take advantage of this opportunity. Get some short video of your restaurant right away.You can do it with your ordinary Sony camcorder .Up load the video and get started with the sponsored video advertisement.

Good Luck and let me know how it went .Go and sign up right now at https://ads.youtube.com/