Marketing Restaurant Online

Now when we talk about video marketing you might have thought that those are only for big chain restaurants who can offer big bucks to those television networks. No doubt, you are right about that until the internet and site like Youtube was born. Internet technology has been so revolutionary that now even small restaurant can make their own videos and promote it through video sharing sites like Youtube  using simple video camera called Flip Video Camera.

So what is Flip Video Camera?

Flip Video Camera is a simple, thin, pocket size video camcorder which unlike other regular video camera,  is easy to record and upload the video into your computer or directly on the video sharing site like Youtube without having to deal much with technology.

You might be thinking that you will need to hire professionals to shoot the video just to spend money for nothing. Infact you yourself or any body at your restaurant can shoot the video. If you can get the vacation video or even the plain photos then you are can definitely shoot the video for your own restaurant. Be creative and take different angle shots and you will look like a professional video recorder.

For those who have their personal Sony or other branded  video camcorder, you can use it. However you will have to deal with one or two more steps before you could transfer the video to your camera or the video sharing site like Youtube. I would highly recommend you to get the Flip Video Camera whether you currently have  or you don’t have it at all. They are not that expensive rather  cheaper  than the regular branded video camera. The cost of the Flip Video Camera is only around $ 129. You can buy it through sites like amazon.com or ebay.com or even from a local Wal-Mart or Office depot.

Watch the video to find out how simple the Flip Video Camera  is and easy it is to record the video of your own restaurant. It shows you an overview of its features to give you an idea how you can make best use of them.

Flip video camera is so popular because it is easy and simple to use. You don’t need to deal with all those software and technology issue. It is plug and play. It has a USB drive that comes attached to it. The beauty about it is that once you take the video shots of your restaurant, you can directly upload it to Youtube. Best of all the hosting of the restaurant video is free at Youtube. You then can embed the video into your website or if you don’t have a website you can promote it via email or even through Youtube.com video sharing site.

You can even start promoting your video through Youtube. You are now empowered to start your own video marketing campaign. The best part is that you no more need lots of money for television advertisement which was  out of reach to small restaurants. Now you can do it for as little as $100 or even less depending upon how aggressively you want to promote. The key thing is that at least you have a control over the money you spent on video marketing that is more effective than television advertisement in my opinion. The video marketing that you do at Youtube will be trackable and measurable. You can track exactly how many people are interested at your restaurant video by the numbers of clicks in your video. You also can measure if the campaign is succeful or not by the number of new customers that you brought in with the video marketing. If you do it with creatively the return on investment would definitely surpass the amount that you would put on the video marketing campaign.

Since the Flip video camera has made it so simple for any one to take the video. There is no excuse for any restauranteurs to not make their own video and upload it to Youtube. More importantly to present your restaurant in more professional way and to stand out of other average restaurants.