Marketing Restaurant Online

In the video Mark Sinclair talks about eCommerce future trends in US. In 2006 alone, $168 billion was spent and is expected to grow to $280 billion by 2011. When we talk about eCommerce we are not just talking about amazon.com or  ebay.com but also restaurants that do business online. Pizza restaurants are famous for [...]

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I have to admit that I admire how Dunkin Donut does their marketing so effectively bringing the humanly feelings side of marketing despite the fact that it is a big corporate. Big Corporate for me in most cases is not associated with relationship building.They are still hung up on old industrial age mass media marketing.
When [...]

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Some of you may have watched the Superbowl Ad during the game intervals. Among many of the popular ads, one of the ad that grabbed my attention was Denny’s Restaurant Ad. Since I blog about Restaurant Marketing it is natural to gravitate towards restaurant ads to see how effectively they have managed their return on [...]

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We have Superbowl going on today. Everybody is going to be at home watching the game. Lots of people will be ordering pizzas and wings from the local pizza restaurants. Last year, Pizza hut alone sold over a million of pizzas. Papa johns and Dominos sold little less than Pizza hut but the number of [...]

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Dunkin Donuts is one of my favourite coffee place where I often visit to enjoy my  coffee may be more than Starbucks. Having  interest in marketing I gravitate towards Dunkin Donuts because it embraces the new emerging technology and use it early on to stay ahead of the competition. One of the cool previous marketing [...]

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Any body interested in Food Tv network, especially chefs, culinary professional, restaurant owners the food tv network popular show Chef Emeril Live is not a new thing for them. It has been admired by so many people who loves not only the food but the process of preparing too.
I am sure there are so many [...]

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Every day we hear about the bad economy in the news. People are cutting back on their spending. Sure enough it is having effect on restaurant businesses. At this difficult time when the restaurant seats seem to be empty there is a sense of panic and temptation to lower the price of the menu items [...]

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We have seen several hot dog eating contests on the television. It creates so much buzz and excitement to both the participants and spectators that it self turns out to be interactive marketing. I understand they had million dollars in advertising budget so they could buy time slots on television network.
As a small restaurant, with [...]

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Now when we talk about video marketing you might have thought that those are only for big chain restaurants who can offer big bucks to those television networks. No doubt, you are right about that until the internet and site like Youtube was born. Internet technology has been so revolutionary that now even small restaurant [...]

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What Is  Restaurant Video Marketing ?

Restaurant Video Marketing is a process of marketing your restaurant by using online video content that would help  persuade new potential customers to try your restaurant product or service and thus ultimately help create  your restaurant brand awareness .

The key here though is viral video which is natural, funny and [...]

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